Showing posts with label tagline. Show all posts
Showing posts with label tagline. Show all posts

Suggest a Tagline for One Nation One Ration Card Plan


To commemorate 75 Years of India's Independence as part of the ongoing ‘Azadi Ka Amrit Mahotsav’, this call for submission of Tagline/slogan for ‘One Nation One Ration Card’ (ONORC) plan is being issued by the Department of Food and Public Distribution, Ministry of Consumer Affairs, Food and Public Distribution, Government of India in partnership with United Nations World Food Programme.

As part of the “Prime Minister’s Technology-Driven System Reforms under the Atma Nirbhar Bharat Abhiyan, the One Nation One Ration Card (ONORC) plan for nation-wide portability of the ration cards under the National Food Security Act (NFSA) aims to empower all NFSA beneficiaries, particularly migrant beneficiaries, to become self-reliant (AtmaNirbhar) for their food-security anywhere in the country by allowing them to seamlessly access their PDS/NFSA foodgrains from any Fair Price Shop (FPS) of their choice anywhere in the country through their same/existing ration card.

In erstwhile Public Distribution System (PDS), where ration cards are typically tagged to nearby FPSs, the migrant beneficiaries, or households, often lose their access to subsidized NFSA food grains when they migrate to other places. Further, since the ration cards are tagged to particular FPSs and dealers have assured footfall of beneficiaries, this often adversely affected the quality of service and beneficiary satisfaction.

The ‘One Nation One Ration Card’ plan addresses the above difficulties and empowers all beneficiaries under NFSA, to seamlessly lift their foodgrains from any FPS of their choice. Operationally, the migrant beneficiaries desirous of lifting their foodgrains through portability may simply walk into any ePoS enabled FPS of choice in the ONORC enabled States/UTs and quote or present either their ration card number or seeded Aadhaar number to access their entitlements after biometric authentication on an ePoS device.

In August 2019 the ONORC was rolled out in the form of inter-State portability of ration cards in 4 States. Since then, progressively within a short span of time, the national portability of ration cards under One Nation One Ration Card plan is now seamlessly available in 32 States/UTs enabling about 69 Crore beneficiaries (86% NFSA population) to access their NFSA foodgrains anywhere in these States/UTs. Further, it is targeted to integrate the remaining 4 States/UTs (Delhi, Chhattisgarh, Assam, and West Bengal) with One Nation One Ration Card cluster soon, depending upon their achieving requisite technical readiness.
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Name, Logo and Tagline Contest For National Language Translation Mission


National Language Translation Mission intends to harness natural language technologies to overcome these challenges through the use of an Information & Communication Technology (ICT) Platform / National Public Digital Platform for Language Translation, thereby empowering citizens and achieving the goal of ‘One India’ in the digital landscape and contribute towards 'AatmaNirbhar Bharat'. NLTM intends to create a knowledge-based society by transcending the language barriers and providing the wealth of information available on the internet in all 22 scheduled languages of India, both in the form of speech and text.

Under the Mission, it is also envisaged to build a digital platform serving machine translation system, which can be used to translate text and speech content from one language to another with minimal human involvement. It is also aimed to create and nurture an ecosystem involving start-ups and Central and State Government institutions working together to develop and deploy innovative solutions in Indian languages and stimulate massive public participation. These efforts may lead India to a Trillion Dollar Digital Economy by 2025 and establish a Digital Bharat, ‘AatmaNirbhar' Bharat. The proliferation of NLP technology and associated tools will lead to increased employment for small and micro-entrepreneurs, and provide them with an additional source of income.

In view of the above, the Ministry of Electronics and Information Technology, (MeitY) invites citizens to coin a name, suggest a tagline and design a logo for the ICT platform / National Public Digital Platform for Language Translation that is to be developed under NLTM to represent the spirit of the activities as described above.

Prize Money:
INR 50,000/- to the winning entry for each of Name, Logo and Tagline




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Logo and Tagline for Passport Seva Program


The Passport Seva Programme (PSP) under the PSP Division, Ministry of External Affairs is an ambitious Mission Mode Project under Digital India flagship programme of the Government of India and has emerged as one of the most successful programme delivering passport related services to the citizens in India and Indian Diaspora living outside the country.
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Suggest a Tagline Contest for PM FME Scheme


Participants are required to go through the scheme brochure and scheme guidelines documents (available on https://mofpi.nic.in/pmfme/) for PM Formalisation of Micro food processing Enterprises (PM FME Scheme) for creating the Tagline.

Prize: The prize money is Rs. 50,000/- for the best entry.

The last date of submission of entries is 26th November 2020 till 5 pm (17:00 Hours).

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Tagline Contest for promotion of Organic Farming and Organic Products under Namami Gange



Indian civilization grew up under the care of River Ganga, nourished by her bounties for thousands of years. The Ganga river – along with her many tributaries and distributaries – provided material, spiritual and cultural sustenance to millions of people who lived in her basin and benefited from her munificence from time to time. River Ganga has been part of collective consciousness of India and is the most revered river. It is not only the centre of faith of people, but also the source of their sustenance and critically important for economy, food security and livelihood. It is difficult to imagine India without Ganga.

All Indian citizens are invited to suggest A tagline to promote organic farming and organic products under 'Namami Gange'

It is requested to note that no monetary prize is associated with the competition. This Ministry appreciates your participation.

Last date of submission is 15.09.2020

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