All India Children’s Educational eContent Competition (AICEeCC) is a unique educational
competition for children and teachers of India, being organised by the Central Institute of
Educational Technology (CIET), NCERT Delhi. The Ministry of Education GoI has promoted many
digital initiatives for enhancing the quality of education like PM eVidya, DIKSHA, NISTHA and so
on. Even National Education Policy (NEP 2020) is promoting digital pedagogy, and various
curricular & extension activities have been proposed for making our teachers ‘Digital Teachers’.
This year in the budget announcement, a competitive mechanism is proposed for the development
of high-quality eContent by the teachers and professionals. The objective is to empower and equip
them with digital tools and content for teaching and facilitating better learning, also, for integrating
emerging technologies in the teaching & learning process, and developing creative, innovative &
emerging content for the children.
In this context, this event is being organized to promote creative expression amongst educational
media professionals, teacher educators, teachers and children for the development of eContent for
wider dissemination of high-quality programmes. In this event, the best programmes will be
showcased, discussed, recognized, appreciated and awarded. This is intended for contributing in the
long run towards enhancing the quality of learning of the children. The exact dates of the
competition will be announced later.
CATEGORY OF PROGRAMMES: Below are the categories under which one can send the
programmes
Audio
Foundational
Literacy and
Numeracy (FLN)
(Pre-School &
Grade I-II)
(Age: 3-8 years)
Preparatory/Middl
e/Secondary Level
(PMS)
(Grade III- XII)
(Age:8 -18 years)
Adult Education
(AE)
Teacher Education
(TE)
Video/Animations
Foundational
Literacy and
Numeracy (FLN)
(Pre-School &
Grade I-II)
(Age: 3-8 years)
Preparatory/Middl
e/Secondary Level
(PMS)
(Grade III- XII)
(Age:8 -18 years)
Adult Education
(AE)
Teacher Education
(TE)
Immersive
eContent
(Augmente
d Reality
/Virtual
Reality
/Virtual
Lab/360
Degree/Sim
ulations)
Foundational
Literacy and
Numeracy (FLN)
(Pre-School &
Grade I-II)
(Age: 3-8 years)
Preparatory/Middl
e/Secondary Level
(PMS)
(Grade III- XII)
(Age:8 -18 years)
Adult Education
(AE)
Teacher Education
(TE)
Digital
Educationa
l Games/
Applications
Foundational
Literacy and
Numeracy (FLN)
(Pre-School &
Grade I-II)
(Age: 3-8 years)
Preparatory/Middl
e/Secondary Level
(PMS)
(Grade III- XII)
(Age:8 -18 years)
3
Adult Education
(AE)
Teacher Education
(TE)
CRITERIA FOR SELECTION
1. The programme that is produced/ developed from January 1, 2022 to December 31, 2022.
An undertaking with regard to the production date of the programme should be given
by the producer/institution/individual failing which entries will be rejected.
2. The programme must be suitable for the following groups
● Foundational Literacy and Numeracy Level (FLN) : 03 - 08 years (Pre- School and
Grade I- II)
● Preparatory Level/ Middle Level / Secondary Level (PMS)): 08-18 years (Grade
III-XII)
● Adult Education
● Teacher Education
3. The programme (entries other than Hindi/ English should be sent with subtitling in Hindi/
English.
4. Programme content should be creative, have broad appeal and demonstrate excellent artistic
and technical skills.
5. Content should speak to and respect children of diverse backgrounds and cultures positively.
6. In order to make an inclusive system, equal opportunities to a person with and without
disability will be provided. For promoting inclusive education, content on ‘Children with
Special Needs’ (CWSN) will be given preference. This could be the person with special
needs producing content or the submitted entries based on CWSN
7. Duration of the programme (Audio/Video programme) shall not exceed 30 minutes and
minimum of 5 minutes.
8. The submitted programme will be used by NCERT for educational purposes including
dissemination by online/offline modes.
9. The material like images, graphics, stock footage etc. used in production should not be
copyrighted.
10. Under the children's category, children should submit a copy of the ID and endorsement by
the principal of the school
RULES & REGULATIONS
1. Programmes made by compiling stock shots or any copyrighted graphics/images would not
be eligible for competition.
2. Each programme can be entered in one category (either FLN/PMS/AE/TE) only, so kindly
send one application form for one programme in one category only.
3. A copy of all the entries shall be retained by CIET, NCERT.
4. CIET, NCERT would have the rights to telecast/broadcast the award winning programmes
and upload it on DIKSHA/OER and other websites/portals managed by NCERT.
5. A Committee of Experts will shortlist the entries from the original list of entries received.
6. All the shortlisted programmes will be judged by a common Jury (separately for Audio/
Video & Animations/ Immersive eContent/ Digital Games & Applications category).
Results declared by the Jury will be binding.
7. CIET, NCERT reserves all rights to modify the rules and dates.
The programmes will not be selected
i. With excessive violence, sexual references, coarse language, use of substances or with
contents that advocates and supports racial, cultural, religious, or gender bias
ii. With technical glitches
iii. Which, if not in English/Hindi, are not subtitled or dubbed into English/Hindi
iv. Which are aimed at audiences other than these in “criteria for selection (ii)”
v. Having violated any copyright laws
Last date for submitting the entries is 31st December, 2022.
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